PROFESSIONAL WEB SITE DESIGN SEO
GARY G. BALLARD is an experienced San Diego-based professional Web site producer who specializes in creating informative and interesting ORIGINAL CREATIVE CONTENT to tell interesting stories, generate Internet strength and drive search-engine traffic to new and existing networks by expert use of key words and key-word linking.
After the initial hit, the webmaster's goal is simply to grab the visitor's attention and pique his or her interest in the content and wanting more.
CONTENT RULES THE 21st Century Internet
The people who understand that only on-going work and original content will rule the 21st Century Internet are the people and institutions who will reap the greatest rewards as their message becomes the strongest authority, the "gold standard" in shaping people's opinions.
THE PEOPLE WHO DO NOT UNDERSTAND OR SUPPORT THIS CONCEPT TODAY are the same people who will ask tomorrow, "What happened?".
Owning clear rights to original content is extremely valuable in 21st Century Internet publishing and represents one of the greatest assets a company can own.
BUILDING DIGITAL NETWORKS
Dominating competitive key words ranking and site popularity in search engines are not done effectively using one big Web site rather it takes a network of smaller supporting websites linking together to build real strength in the search engines.
This is why it is important to create networks of other important sites linking back to the main sites, and why I recommend a budget for outside workers to create supporting pages Web blogs, small specialized Web sites that support our key words, including forums, chat rooms, MYSPACE, YOUTUBE, FACEBOOK pages that discuss our key words favorably and link back to our content.
For example, my BEST CALIFORNIA INDIAN WEBSITE targets the key words:
- CALIFORNIA INDIAN EDUCATION | CALIFORNIA INDIAN ART | CALIFORNIA INDIAN CASINOS | CALIFORNIA INDIAN COMMUNITY | CALIFORNIA INDIAN MUSEUMS | FAMOUS INDIAN CHIEFS | NATIVE AMERICAN FIREFIGHTERS
This is why I am building on these key words and partnering up with clients who share an interest my key words to build THEE CALIFORNIA INDIAN NETWORK about the California Indian Peoples of North America, USA.
My efforts in these areas began in 2004 with uploading my top CALIFORNIA INDIAN WEB SITE. WWW.KUMEYAAY.INFO received over 77 million hits in its first six years (2004-2010) in 2009 it had 2.2 million Pages Viewed in by more than 496,000 Unique Daily Visitors (during this single 365-day period).
SEARCH ENGINE OPTIMIZATION SEO
The GOOGLE and YAHOO spiders, robots, crawlers that "crawl" the Internet and all the Web sites they can find are generally indexing two things text and images.
TEXT: There are some very solid approaches to writing for the Internet that professional SEO experts use to setup key words.
IMAGES: Because I publish a lot of images, I also optimize the names of my images to support my key words. This means that people doing Google image searches on my key words will also hit my sites through image searches.
A Syracuse University photojournalism major, GARY BALLARD is famous for his professional photography and has written hundreds of feature articles for national release, and thousands of web pages to hone his successful writing style.
I can say having an expert Internet-savvy professional photo-journalist-designer on the team can make all the difference in actually having your pages read or having your visitors instantly hitting their Back button (to get off your butt-ugly, unreadable Web pages).
COMMERCIAL PHOTOSHOP ARTIST
"It take a 'designer's eye' and an 'engineer's mentality' to tap into the Adobe® creative potential and produce quality content and publish a digital network on these levels.
"Even then, success still depends on the story....
- -Gary Ballard
G. BALLARD is an expert commercial-grade Photoshop® artist, graphic designer and professional workflow consultant for color management, pre-press, internet, large-format ink-jet printing.
Please click on the Web designer designer thumbnails on the left column to see G. BALLARD designs and Web portfolio.